Brand Campaigns & Sponsored Placements
Manage Sponsored Shelves, Journal Features, and Live Prime Slots with tone-targeted ROAS.
Total Spend
₹3.30 L
Across 3 placements
Total Impressions
697k
Estimated CPM: ₹180
Average ROAS
5.4×
Tone Deck takeover leading at 5.8×
| Campaign Name | Type | Budget & Spend | Impressions | Clicks / CTR | ROAS | Status |
|---|---|---|---|---|---|---|
Second Skin: Tone Deck takeover ID: camp-01 | sponsored shelf | ₹162,400of ₹250,000 | 420,000 | 18,900 4.50% CTR | 5.8× | active |
Journal: Why foundation turns grey ID: camp-02 | journal feature | ₹120,000of ₹120,000 | 185,000 | 8,200 4.43% CTR | 4.1× | ended |
Zoya Live prime slot ID: camp-03 | live prime | ₹48,000of ₹80,000 | 92,000 | 5,400 5.87% CTR | 6.2× | active |